Introducing Dyson Beauty for professionals to How High Brands

How High Brands has officially expanded its professional portfolio to include Dyson Professional Hair Care, marking a significant milestone for salons and hairdressers across the UK and Ireland. The move brings one of the most innovative and sought-after professional hair tool ranges into the specialist trade arena through How High’s premium distribution and brand support network.

Leveraging Dyson’s reputation for cutting-edge engineering and performance, the addition enhances How High Brands’ already strong lineup of professional salon essentials. The Dyson range now available through trade accounts includes high-performance hair dryers, multi-stylers, straighteners and other salon-grade tools specifically designed for professional use.

And what’s more, you can buy your professional Dyson products through Klarna, for flexible buying options. Now available online.

A New Era for Salon Tools

Dyson’s professional suite of hair care technology has become a go-to among stylists worldwide due to its focus on precision, speed and hair health. The Dyson Supersonic™ professional hair dryer — built with a longer cord, reinforced casing and advanced airflow control — delivers rapid drying with minimal heat damage, ideal for the demanding environment of busy salons.

The portfolio also showcases other tech-forward styling tools from Dyson, giving salons access to solutions that marry ergonomics with performance. These products are engineered to help stylists create a wide range of looks while maintaining hair integrity — a factor that resonates with both clients and professionals.

What This Means for Professionals

By introducing Dyson Professional Hair Care into its offerings, How High Brands is reinforcing its commitment to innovation, quality and professional performance. This strategic expansion provides hairdressers and salon owners with:

  • Trade-exclusive access to Dyson’s professional tool range.
  • Enhanced styling capabilities via industry-leading technology.
  • Direct support and brand partnership services through How High Brands’ established distribution network.

For salons seeking to elevate their service offerings, this partnership means tools that deliver faster drying, greater precision and healthier styling outcomes — attributes that professional stylists continually prioritise.

About How High Brands

How High Brands specialises in building impactful partnerships between visionary brands and hair and beauty professionals. With over five decades of combined experience, the company offers 360° brand support that helps premium products thrive in salons and retail destinations throughout the UK and Ireland.

About Dyson Professional

Dyson Professional represents the pinnacle of hair technology for the salon industry. With digital motors, intelligent heat control and ergonomic designs, Dyson tools are engineered to deliver high performance while safeguarding hair quality. From powerful dryers to versatile multi-stylers, Dyson continues to push the boundaries of what stylists can achieve.