All ladders.
No snakes.
How High Brands offer 360-degree strategic brand support for salons, high-end retailers and e-commerce channels — specialising in premium and eco hair lines, beauty & fashion brands, and everything that fits in between.
"Customers are the foundation of all we do."
We partner with the latest innovative brands — pioneers in their field, pushing the boundaries. Years of direct, personal B2B relationships with the key UK and European retailers, PR agencies, and beauty buyers.
Choosing the right brands and delivering exceptional customer service is the DNA of How High. The end user will always be our champion.
Education is a fundamental must.
Without the right guidance, education and support your business or brand won't succeed. Education is paramount — a fundamental must for any business in this trade.
How High has a dedicated team delivering the very best training and support for your salon or your brand. Our aim is simple: session-led courses and academy-level skills.
Three sides of one business.
Retail, professional, and the philosophy that ties them together. One curated portfolio, three ways to work with us.
Retail
We identify, procure, and deliver beautiful, unique hair and beauty brands to e-commerce retailers and high-end department stores across the UK and Europe.
Professional
Over 20 years building rapport with the UK and ROI's key salons and stylists — maintaining the integrity of the professional brand and the salon at every stage.
All ladders, no snakes
Pioneer brands, pushing boundaries. Integrity over short-term gains — long-term partnerships built on honesty and shared values.
What we believe.
Five things we hold to. They shape the brands we pick, the people we work with, and the way we run the business.
We inspire
A real and diverse, forward-thinking mentality. We work with you to think different and challenge the status quo.
We're real people
Integrity is everything. No short-term gains, just an honest long-term focus built on strong relationships.
We're environmental
Ecological, sustainable, next generation. Pillars that suit the brands we choose and the philosophy we carry as a business.
We care
Cliché or not — we actually do care about our customers and partners. They sit at the core of everything we do.
We educate
Dedicated to learning and sharing knowledge. Awareness, communication, shared experience — we all get stronger.
Customers are the foundation of all we do. Choosing the right brands and delivering exceptional service is the DNA of How High.
Ben Waring · Managing DirectorLet's talk.
Whether you're representing a brand, running a salon, or buying for a retailer — we'd love to hear from you.